
Feature Proposal
An anti-bullying feature that empowers children through agency, not just reporting.
Designed for integration into your existing security app — giving members' children a safe, anonymous, and psychologically-informed way to deal with bullying.
The Challenge
Research shows that 64% of bullied children never tell anyone. In South Africa, 57% of learners have experienced bullying. The barriers are deeply psychological — and traditional "report it" solutions fail to address them.
Children fear social retaliation and being labeled a 'rat' — especially if the bully is popular.
From age 10+, children often feel they deserve the bullying, creating deep shame around reporting.
Teachers may not be seen as helpful. Parents may overreact. Kids feel adults don't understand.
Children believe nothing will change, or that reporting will make things worse.
The Solution
SafeShield reframes the entire experience. Instead of asking children to "report" bullying, we position them as SafeShield Agents with tools, missions, and a support system — giving them agency over their own safety.
Every interaction is encrypted and anonymous. The child controls who knows what.
From self-help tools to anonymous reporting to emergency signals — the child controls escalation.
The 'Agent' framing transforms reporting from weakness to strength. No shame, no snitching.
Anonymous connection to trained counselors 24/7. No names, no judgment.
Gamified educational content that teaches coping strategies through interactive stories.
Discreet one-tap alert to trusted adults with location sharing. For when it's urgent.
Personalization
Each child creates their own Shield Avatar — a personal protector that reflects their personality and grows stronger as they engage with the app.

Emotional Intelligence
A non-clinical emotional check-in that opens every session. It validates feelings, detects patterns, and naturally connects children to the right support resources.

Interactive Prototype
Interact with the prototype below. Tap the SafeShield button to enter the feature, then explore the dashboard, report flow, safe chat, and more.

New SafeShield button integrates here
Research-Backed Design
Barrier
SafeShield Solution
The 'Agent' narrative reframes reporting as a strategic mission, not tattling. The child is a hero taking action, not a victim filing a complaint.
Barrier
SafeShield Solution
The Feeling Check-in validates emotions without judgment. Mission Briefings teach that bullying is never the victim's fault. The Shield Avatar grows stronger with engagement.
Barrier
SafeShield Solution
Graduated response gives the child full control over escalation. They choose who knows — from fully anonymous to specific trusted adults. No one is told without consent.
Barrier
SafeShield Solution
The dashboard paradigm creates agency. Coping tools provide immediate relief. The progress system shows the child they're getting stronger. They're not just reporting — they're taking action.
Integration Plan
SafeShield integrates naturally into the existing security app as a new feature module, accessible from the home screen alongside existing emergency services.
Compliance & Safety
Full compliance with South Africa's Protection of Personal Information Act, including Section 34 provisions for children's data.
All communications, reports, and personal data encrypted at rest and in transit. Zero-knowledge architecture where possible.
Verifiable parental consent required for child account creation. Parents control data sharing and notification preferences.
All Safe Chat interactions monitored by trained moderators. AI-assisted detection of crisis situations with human oversight.
Built-in protocols for mandatory reporting of abuse or imminent danger, in compliance with South African Children's Act.
Only essential data collected. Anonymous reports remain anonymous. Children's identities protected by design, not just policy.